Ignacio Carreño publishes an article on the European Commission’s proposal on “green claims” and their substantiation
The article “To Address “Greenwashing” and Misleading Environmental Claims, the European Commission Publishes a Proposal on “Green Claims” and Their Substantiation” was published online by the European Journal of Risk Regulation. The article discusses the European Commission's Proposal for a Directive on substantiation and communication of explicit environmental claims (Green Claims Directive), focusing on the requirements for the substantiation of environmental claims. The article also discusses how such claims and labels are verified, and looks at enforcement and penalties. The article is available at Cambridge University Press’ website.